The partnership between most sought after beer brand, Goldberg lager, manufactured by Nigerian Breweries Plc. & the popular Osun Osogbo festival may be yielding bountiful benefits for the brand. Goldberg, which identifies with the tradition of the people, was the official beer of the 2014 edition of the Osun Osogbo festival. The role of the beer brand, which contributed to the success of this year’s edition of the festival, received commendations from the chief cultural custodian and traditional ruler, His Royal Majesty, Oba JimohOyetunjiOlanipekunLarooye II, the Ataoja of Osogboland. He spoke at the official commissioning of the 21-day Goldberg beer village, which was built by the brand as part of its support towards the success of the Osun Osogbo Festival. The Ataoja of Osogbo was represented at the event by Chief Emmanuel Ojo, the IketaBalogun of Osogboland who also headed the Osun Osogbo festival committee. Other distinguished guests who were part of the traditi...